# Kick Ads > Kick Ads is a Hong Kong-based, Google-certified paid media agency. We manage Google Ads and Meta (Facebook / Instagram) advertising for SMBs in Hong Kong and Malaysia — data-driven, ROI-focused, and fully bilingual (English and Traditional Chinese). Kick Ads (kickads.co) specialises in high-intent paid search and paid social: Google Ads (search, Performance Max, YouTube, Display, Shopping) and Meta ads. We are a certified Google Partner and report on real business outcomes (leads, sales, CPA, ROAS) rather than vanity metrics. English pages are served at the root domain; Traditional Chinese pages live under /zh/. Blog guides are published in both English (/en/) and Chinese (/zh/). ## Services - [Google Ads management](https://www.kickads.co/google-ads): full-funnel Google Ads — search, Performance Max, YouTube, Display and Shopping — built and optimised around your conversion data. - [Search ads (SEM / PPC)](https://www.kickads.co/search-ads): high-intent keyword advertising on Google Search, with structure and bidding tuned for leads and sales. - [Performance Max](https://www.kickads.co/performance-max): Google's cross-channel AI campaigns, run with the guardrails and transparency most agencies skip. - [YouTube ads](https://www.kickads.co/youtube-ads): video campaigns for awareness and conversion across YouTube and Google video partners. - [Display ads](https://www.kickads.co/display-ads): banner and remarketing campaigns on the Google Display Network. - [Social / Meta ads](https://www.kickads.co/social-ads): Facebook and Instagram advertising for demand generation and direct response. - [Ecommerce ads](https://www.kickads.co/ecommerce-ads): Shopping and paid campaigns for online stores, measured on ROAS/POAS. - [Lead generation](https://www.kickads.co/lead-generation): paid media built to produce qualified enquiries for service businesses. - [Landing page optimisation](https://www.kickads.co/landing-page-optimisation): improving post-click conversion so ad spend works harder. ## Industry insights (bilingual EN / ZH) - [All industries](https://www.kickads.co/industries): how paid media priorities change by business model, across six industries. Chinese: https://www.kickads.co/zh/industries - [Ecommerce & Retail](https://www.kickads.co/industries/ecommerce-retail): Shopping, Performance Max, product feed, revenue tracking and ROAS for online stores and retail brands. Chinese: https://www.kickads.co/zh/industries/ecommerce-retail - [Medical & Clinics](https://www.kickads.co/industries/medical-clinics): Google Search, treatment landing pages, booking flow and call/WhatsApp tracking for clinics and medical services. Chinese: https://www.kickads.co/zh/industries/medical-clinics - [Beauty & Aesthetics](https://www.kickads.co/industries/beauty-aesthetics): Meta creative and Google Search working together, plus WhatsApp lead flow and lead quality. Chinese: https://www.kickads.co/zh/industries/beauty-aesthetics - [Education & Overseas Study](https://www.kickads.co/industries/education): Search, Demand Gen, events and CRM feedback across a longer decision cycle in Hong Kong, Malaysia and Taiwan. Chinese: https://www.kickads.co/zh/industries/education - [B2B Professional Services](https://www.kickads.co/industries/b2b-professional-services): high-intent Search, service page clarity, lead qualification and sales feedback. Chinese: https://www.kickads.co/zh/industries/b2b-professional-services - [Subscription Apps & Digital Services](https://www.kickads.co/industries/subscription-apps): separating installs, free trials and paid subscriptions in one account, in-app event values, install-to-paid and store listing conversion. Chinese: https://www.kickads.co/zh/industries/subscription-apps ## Free tools - [Paid Media Health Check](https://audit.kickads.co): a free, AI-assisted audit of your Google Ads or Meta account — honest findings, no sales pitch. ## Key guides (bilingual, EN and ZH) - [Google Ads / SEM complete guide 2026](https://www.kickads.co/en/sem-ultimate-guide): Hong Kong CPC benchmarks by industry, setup, Smart Bidding, AI Max and how to choose an agency. Chinese: https://www.kickads.co/zh/sem-ultimate-guide - [YouTube Ads complete guide 2026](https://www.kickads.co/en/youtube-ads-complete-guide): formats, setup and optimisation for YouTube advertising. Chinese: https://www.kickads.co/zh/youtube-ads-complete-guide - [Digital Marketing Glossary 2026](https://www.kickads.co/en/digital-marketing-glossary-2026): 46 must-know terms from SEM and SEO to Performance Max, Smart Bidding, GA4 and AI Overviews. Chinese: https://www.kickads.co/zh/5分鐘學懂digital-marketing必須要懂的術語和專稱 - [Blog (all guides)](https://www.kickads.co/blog): paid media, Google Ads, Meta, analytics and tracking guides in English and Chinese. ## Company - [About Kick Ads](https://www.kickads.co/about) - [How we work](https://www.kickads.co/how-we-work) - [Case studies](https://www.kickads.co/case-studies) ## Contact - Email: terrence.chung@kickads.co - Phone / WhatsApp: +852 6083 6213 — https://wa.me/85260836213 - Website: https://www.kickads.co - Markets served: Hong Kong and Malaysia (services in English and Traditional Chinese)